Any advice that assumes it will fit everybody equally is advice to avoid in most cases. On the other hand, the best advice I have ever been given is to not listen to anybody for advice as it is tarnished by their own experiences.
Madness string 93297
People say, 'you couldn't make this up'. But you could. You could make up absolutely anything. The thing you may not be able to do, of course, is get it past your editor.