There's no such thing as secret ingredients. The only 'secret' is taking the time to carefully cook, going through your processes with care. The secret ingredient is unironically love.
Madness string 82381
He seems to be missing a key point that we're supposed to be weighing things against the cost, not just declaring 'there's cost, nope can't do it!' Maybe the weighed result is that we need a better way to do these things.