In choosing the color of a single toolbar on one of its sites, Google served up pages with 41 different shades of blue to see which one people were most likely to click on.
Madness string 1422
Do they see the lethal insanity of a race to the brink of oblivion, and then over the edge? Apparently not. If they did, surely they wouldn't be racing to begin with. Or is it a simple failure of imagination? One doesn't like to think such a rudimentary failing could bring about the end...