I used to work at a Sam's Club and you could always tell the first timers. They'd be standing out front with a dazed look on their face with a year's supply of toothbrushes and a vat of mayo in their cart.
Madness string 102485
It is everywhere. Listen to the whispers of madness. Frightening. The iris consumes you. It is here. Experience nothingness. Darkness envelops all. Curses and madness be upon you all. Be consumed by the shadows. Trick or treat.