Looking in from the outside, it is so very easy to forget just how very large a world is. And looking out from inside, it is so very easy to forget how very small the universe is.
We should solve the actual underlying problem first. But that problem is complicated and people have little interest in interacting with complexity, so no one is even talking about the actual problem. Instead we will do a simple thing the public can understand, and keep the snowball rolling down the mountain, growing.